In the following, we outline the principles according to which we collect and process personal data (information that identifies you or makes you identifiable to us; hereinafter referred to as “data”) via this website and other websites and applications operated by NOVA TRAFFIC AG (hereinafter also referred to as the “website”), and for which purposes we do so. We collect and process your personal data carefully, only for the purposes described in this Privacy Policy, and only to the extent necessary and in compliance with the applicable legal requirements. We store your personal data only for as long as necessary to provide our services or as required by law.

Use of the Website and Cookies
You may visit the website and learn about our services without providing personal data. We request personal data only where it is necessary to provide our services or to process transactions you carry out with NOVA TRAFFIC AG.

We use web analytics services to analyze general website usage and to obtain insights for improving our offering. These services use cookies to collect data. The information generated (e.g., IP address and browser type) may be transmitted in anonymized form to a server of the web analytics provider within Switzerland or abroad, where it may be stored and processed. You may prevent such providers from setting cookies and collecting data by adjusting your browser settings or by installing an opt-out cookie.

How Cookies work
Cookies are small text files placed by your browser into a designated directory on your computer. For example, cookies enable the website to remember text entries you have previously made in form fields, so you do not have to re-enter them during your next visit or when navigating between functions on the website.

Cookie Settings
You may choose whether our website’s web server is allowed to store cookies on your computer. At any time, you can configure your browser to reject all cookies. You can also choose to receive a warning before a cookie is accepted, or configure your browser to accept cookies only from specific websites. In addition, you may delete stored cookies at any time.

Please note that certain features of our website may be limited or unavailable if you reject cookies. To ensure an optimal user experience, we recommend allowing cookies from our website.

Retention of Customer Data

NOVA TRAFFIC AG generally retains personal data collected from customers for the performance of transport and other services for 10 years after the last processing activity, for accounting reasons. Other data is retained as long as necessary for contract performance and to protect our rights. Longer retention periods may apply under statutory or operational requirements. Personal data collected for marketing purposes is typically deleted once the purpose has been fulfilled.

Data Security

We protect your personal data with appropriate technical and organizational security measures and store it exclusively on secure servers. The website is protected by industry-standard measures against loss, destruction, manipulation, and unauthorized access, alteration, or distribution.

Your Rights
You have the right to access, correct, delete, and transfer your data. You also have the right to restrict processing. Exceptions may apply, as outlined under “Retention of Customer Data,” as well as other statutory exceptions. You have the right to object to the processing of your personal data. An objection applies only to future processing and does not affect processing that has already taken place. If, due to your objection, NOVA TRAFFIC AG can no longer fulfill contractual obligations toward you, the objection constitutes a breach of contract and NOVA TRAFFIC AG is entitled to terminate the contract with immediate effect. Contractual payment obligations remain unaffected.

Updates
We review this Privacy Policy regularly and will update it as needed. We will inform you of significant changes (e.g., on our website).